Hi, I’m Katie Lu, a multidisciplinary designer based in NYC. I work across UI/UX, visual identity, and creative direction, with an interest in exploring media and techniques to stay current with evolving tools and trends.




Orbit


Orbit is an event discovery and ticket-booking app that helps users explore events that match their interests.


UI/UX
Brand Identity



Visualizing Taste

A zine inspired by a gathering I hosted, celebrating East Asian food and snacks.



Zine Design


A Design Education Manifesto

A triptych of animated digital posters inspired by a manifesto.




Motion Design

Memoire

Fictional Brand Guidelines for a fictional perfume brand, Memoire.



Brand Identity
Packaging Design


Pressed Juicery

This is a menu design for Pressed Juicery, a California-based juice brand.

Menu Design